Job Application

Job Description

• Drive secondary sales from distributors/dealers to retailers in the assigned territory.
• Drive tertiary sales by creating product demand at retailer and electrician level.
• Conduct regular market visits and ensure adequate product availability across retail outlets.
• Develop and maintain strong relationships with retailers, dealers, distributors and electricians.
• Visit retailers regularly to generate orders, check stock availability and ensure product visibility.
• Engage with electricians to promote the company's cable products and build product preference.
• Identify new retailers and potential market opportunities within the assigned territory.
• Support dealers/distributors in expanding their retail network.
• Ensure proper display, branding and visibility of cable products at retail outlets.
• Collect market feedback on competitors, pricing, schemes, product demand and customer preferences.
• Track competitor activities and report market intelligence to the reporting manager.
• Support implementation of sales schemes, promotions and marketing activities at the ground level.
• Ensure timely reporting of daily market visits, sales activities and customer interactions.
• Assist in achieving assigned sales, coverage and outlet productivity targets.
• Ensure effective coverage of the assigned market and maintain regularity of retailer visits.
• Coordinate with the distributor/dealer and sales team for timely order execution and product availability.